Author: Jonathan Jurejko
During his first two rounds this week, he played with the greater mental freedom which he predicted reaching his golfing Everest – finally conquering Augusta National – would provide. The…
Most people would call into work sick when they have been up all night with a bug. Most people, though, don’t play the Masters for a living. China’s Li Haotong…
Almost all the talk about Rory McIlroy in the build-up to this year’s Masters related to the pomp. In comparison, discussion about whether his game is there to secure a…
The youngster had the galleries chanting his name as he tried to fulfill a vow made 12 months ago – to clear the water with his tee-shot on the final…
Lapping up the pomp as Masters champion is what every golfers wants, but it also comes with more interviews, more presentations and – potentially – more distractions. Spain’s Jon Rahm…
Using the global recognition of Real Madrid and the Bernabeu is the latest marketing strategy used by the Madrid Open to increase its visibility. Among its tactics in recent years…