Humaira Channa is a renowned Pakistani playback singer who rose to fame in the nineties by singing hit songs for popular films. She has also won Nigar Awards. Humaira entered the Pakistani entertainment industry influenced by her father, who was already a filmmaker. She has sung multiple folk songs of Sufi Shah Abdul Latif Bhittai on Pakistani television in Karachi. Recently, she made headlines for her cover of Asim Azhar’s OST of Meri Zindagi Hai Tu.
Today, Humaira Channa appeared as a guest on Excuse Me with Ahmed Ali Butt. In the podcast, she opened up about the biases in the industry. The singer called out the industry for its tradition of ignore legendary singers in favor of artists with connections.
Humaira Channa said, “There is so much favoritism in the industry. They revolve around their favorite artists, working repeatedly with a few names and ignoring talented ones. I have been one of the biggest victims of favoritism. It’s saddening, but it’s okay. The industry should be inclusive and also consider artists who truly know their craft.” Watch here:
She further added, “They say, ‘You are a legend,’ okay, we are legends, but have you ever thought about whether the legends have work or opportunities? When someone dies, they say, ‘Had he/she been alive, we would have given them this song.’ Or if someone returns from India, suddenly they’re a star.” Watch here:
