Ever since Challengers hit screens – all humid tension, love triangles, and Zendaya in Loewe – we’ve been looking for any excuse to channel our inner tennis star. Now, the 2026 Australian Open is in sight, meaning tennis is once again enjoying a moment of full-fledged fashion.
While a host of sporting aesthetics have permeated trend cycles of late – from football jerseys to hiking shoes – tennis is one of the latest to make itself known on runways. From CHANEL to Jean Paul Gaultier – even Gucci recently unveiled its latest tennis-inspired collection, revisiting the sun-bleached aesthetic of its 70s archives with a cinematic new campaign (There’s even a co-branded racket with HEAD).
The sport’s visual codes have always straddled performance and prestige, making it uniquely suited to fashion’s current appetite for clothes that feel intentional and functional. Think pleated skirts that move as well off-court as they do on, crisp polos that work well with athleisure and a good pair of jeans, and sweaters that exude preppy charm.
So, with the Australian Open set to dominate Melbourne’s social calendar this month, tennis fashion is once again spilling out of stadiums and into daily wardrobes. Whether you’re actually court-side or simply dressing like it, the appeal lies in the fantasy: sun-soaked afternoons, competitive glamour, and clothes designed to look good in motion.
If you’re looking to get into the tennis-inspired fashion trend while it’s hot, see the RUSSH team’s favourite fashion serves below.
Lululemon Side-Pleat High-Rise Tennis Skirt
Sporty & Rich Embroidered striped cable-knit polo sweater
LOEWE x ON Recycled Mesh Sneakers
Tory Burch Jacquard Tennis Dress
MIU MIU Pleated Batavia Skirt
LE SPECS x No Problemo Pluto
Polo Ralph Lauren Australian Open French Terry Crew Neck
MEJURI Lab Grown Sapphire Tennis Bracelet
The Upside Henri Collared Top
Carner Barcelona Tennis Club Eau de Parfum
Racquet Embroidered Hoodie
VACATIONS Ball Boy Candle
Gucci Tennis keychain with Web
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Feature image via Gucci Instagram.
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