Pakistan batting star Babar Azam has been featured on the front page of an Australian newspaper, Telegraph Australia Sport magazine, following his high-profile signing with the Sydney Sixers for the upcoming Big Bash League (BBL) season.
The front-page coverage highlights Babar Azam’s global impact as one of the most followed and recognized cricketers in the world. The report points to strong public interest generated by his arrival in Australia, stating that his signing has delivered “huge numbers” in terms of fan engagement.
Within a week of the announcement, the Sydney Sixers gained around 93,000 new followers on Instagram, taking their total to 444K, while their Facebook following increased to 1.2 million.
The article notes that Babar Azam’s presence has significantly boosted attention around the BBL, even though the announcement was made during a period dominated by football coverage. His signing is described as one of the most significant overseas acquisitions in the league.
According to the newspaper, fans are especially eager to see Azam play at the Sydney Cricket Ground, where a dedicated Babar Azam stand is expected to draw large crowds.
The report also mentions the possibility of Azam playing alongside batter Steve Smith at the Sixers, calling it a rare and exciting pairing for supporters. Babar Azam is the headline name among the seven Pakistani players set to feature in this year’s BBL, with Sydney Thunder securing his signing ahead of the season.
The former Pakistan captain has expressed his excitement about playing in Australia, saying he looks forward to learning from and sharing the field with top players in the league.
