Brunello Cucinelli debuts Holiday 2025 campaign. Photo: Brunello Cucinelli
The holidays feel better when life looks like a movie, and Brunello Cucinelli leans fully into that feeling for its Holiday 2025 campaign. Titled Cinema Meraviglia, the story unfolds in a glowing, old-world setting where cafés buzz, lights shimmer, and friends drift through the night like characters in a European film.
Brunello Cucinelli Holiday 2025 Campaign
Think classic Italian cinema energy, a little La Dolce Vita, with modern warmth and ease. Wonder lives everywhere here, not just on the screen, but in shared glances, soft laughter, and unspoken emotion. The clothes mirror that mood. Tailored suits feel relaxed, coats look plush and protective, and knitwear wraps the body with quiet confidence.
The color palette stays true to Brunello Cucinelli’s signature world of creamy neutrals, warm browns, soft greys, and gentle touches of black. Everything feels calm, elegant, and deeply wearable. At its heart, the campaign reflects the brand’s long-held values.
Human connection comes first, and craft matters. Beauty should feel lived in and never forced. Brunello Cucinelli reminds us that luxury can be gentle, ethical, and emotional. This holiday season, Cinema Meraviglia invites us to slow down, dress beautifully, and step into the magic together.
